Tag: FIR podcast

It was a great conversation on FIR episode 52, where we talked about social media engagement, influencers, Snapchat, pharmaceutical pricing and reputation, Ford's move beyond cars and presidential campaigns use of social media.  The FIR shows are wonderfully moderated by Shel Holtz.  Joining the me on the panel were Zoetica Media CEO Kami Huyse, and Little Bird co-founder and board chairman... Read More
Had a chance to join Shel Holtz for his FIR podcast.  Shel, Olivier Blanchard, Howard Greenstein and I talked about vying for relevance -- from the Superbowl advertisements (and social media) to Snapchat to the avalanche of information and how that impacts garnering attention (algorithms or influencers/curators?).  We also talked about the challenge and opportunities for CEO/business... Read More