Category: People
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Social media- increasing importance as an ideal way to connect with customers Conversations and commentary across the Web touch upon virtually every aspect of your business and industry sector. They also occur at such a volume and speed, the traditional corporate response mechanism (i.e. forward inquiry to appropriate department, draft response, legal and PR review, spokesperson reply on... Read More
People are our number one resource. Heard it before? It is now time to act on this premise for excellence in social media. To realize success as social communicators, social marketers or as a business undertaking initiatives and programs to become a social business, it was clear to me again last week this means understanding your own organizations’ social media skill or competency base... Read More